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Refractiu is a fictional museum based in Valencia, Spain. This isn't a normal one, it's a cristal building, that transforms ideas into multisensorial experiences, a place to learn, for everyone.
The project consisted on the creation of a tipography for the identity of this museum. We needed to figured out how to transform conceps such as multisensorial, democracy of the knowledge and uniqueness into a tipography.
Finally, we decided to create a sans serif with an extra touch. A twist on their forms, which gives it a lot of personality and also brings the identity closer to the people.
Pedro Arilla's Workshop
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